WINTERBREAKERS
WINTERBREAKERS
Carmichael Lynch: “Please make one social post announcing the agency’s winter break.”
Us: “Okay.”
*Weeks later*
Us: “Here you are.”
Carmichael Lynch: “What is this?”
Us: “Four social posts with multi-image carousels and a 20 page zine that we’re going to give to every employee at the agency.”
Carmichael Lynch: “Okay.”
Zine
Winterbreakers
Social
Winterbreakers
Art Direction: Danny Thompson
Creative Direction: Matt Rector, Milton Un,
& Marty Senn
Printing: Back of Beyond Press
CROCKTOBERFEST
CROCKTOBERFEST
As a Midwest creative agency, it’s only natural that Carmichael Lynch celebrates each fall with a Crockpot potluck, called Crocktoberfest.
When we were tasked with making the promotional materials for the 2024 fest, we were inspired by how much effort our coworkers put into making chilis, dips, and other crockpotable foods. Out of this slowcooker obsession, we created “Potheadz”, and ode to the Midwesterners who live, breath, and eat Crockpots.